4 Months Integrated Digital Marketing Training

Digital Marketing Training Institute in Jhunjhunu, India

Find Better Career Opportunities, Increase Your Website Traffic & Sales And Start an E-business. Highly recommended for Freshers, Working Professionals, Entrepreneurs, Engineering & MBA Students.

Become A Digital Marketing Expert

The four-month integrated digital marketing training course provided by WebVidya is at par with the national standards. The extensive course has been curated by industry experts who have years of knowledge and relevant experience.

Here are some of the reasons why you should enroll yourself in the integrated digital marketing course provided by WebVidya:

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Whole course (CIMM) is designed professionally to help trainees in learning the step-by-step process of digital marketing:

How this course will help you?

Learn Internet Marketing From Shekhawati’s Leading Digital Marketing Training Institute

How Digital Marketing Training/Course is useful?

For Freshers & Students

Be job-ready for 4 lac+ upcoming digital marketing job in India
Prepare yourself for various job profiles via a single course
Fastest growing & in-demand skill
Immense career growth opportunities
start your career as a professional blogger, affiliate marketer

For Entrepreneurs

Introduce and give pace to your business online
Pull the attraction of new customers
Design a custom digital marketing strategy for your business
Save money by doing digital marketing by self
Develop better online communication with your team

For Professionals

Become an in-demand professional
Benefit from more career choices in growing digital scenario
Get salaried more than before
Improve your career profile and become more innovative
Work as freelancer
Start your own business

What Will You Learn

Our Course Cover 30+ Advance Modules

Introduction(1 Module)

Digital Marketing Introduction
Top online marketing platforms
Traditional Marketing Vs Digital Marketing
Benefits of Digital Marketing
A career in Digital Marketing

Website Design(2 Modules)

Website Fundamentals

What is Domain?

About Domain Name
Registering Domain Names

Understanding Hosting

Types of Hosting
Choosing the right hosting for your website
Basics of Hosting Control Panel

DNS Management

CDN( Content Delivery Network)

Design a website using CMS

CMS Software Installation
Choosing and Installing Themes And Plugins
Basic Features of a website
Planning And Designing a website.

SEO(5 Modules)

SEO Fundamentals:

What is SEO?
Introduction to SERP (Search Engine Results Page)
Organic Search vs. Paid Search Results
How do Search Engines work?
Indexing & Crawling Basics

Keyword Research

Understanding keywords
Keyword Research using Google Keyword Planner or Ubersuggest
Introduction of some top keyword suggestion tools
Advance keyword analysis guidelines, keywords segregation
Selecting Keywords for your website
Primary, secondary and geo-specific keywords
Understanding long tail and generic keywords

On-Page Optimization/ On-Page SEO:

On-page SEO Elements

Page title & meta description optimization
Creating SEO-based content
Link structure optimization
Robots.txt setup
XML sitemap setup

Technical SEO

Page Speed Analysis (GTMetrix / YSlow / Google Page Speed Insights)
301 Redirects

Schema markup

Off-Page Optimization/ Off Page SEO/ Link Building:

Introduction to PR, DA, PA

Link Building

What is Back Links?
Link Building Tactics
Manual Link Building Process
Backlinks Metrics
Do's and Don'ts of Link Building

Local SEO

What is Local SEO?
Google My Business
Bing Places

SEO Audit, Tools

Site Audits

Complete Site Audit to check SEO score of a site
Speed Audit with GTMetrix / Google Page Speed Insights, Mobile Site Audit
Google Search Console

Google Ranking Algorithms

History of Google Algorithms
Latest Google Algorithm Updates

SEO Tools

Different Types of SEO Tools
SEO Metrics to Measure – On-page, Off-page, Technical SEO
SEO Reporting

Web Analytics(3 Modules)

Google Analytics

Social Media Analytics

Webmasters Tools

Others(10 Modules)

Affiliate Marketing

Google Adsense

E-mail Marketing (2 modules)

ORM (Online Reputation Management)

Google Products

Content Marketing

Important Digital Marketing Tools( 2 Modules)

Server Management

Google Ads/PPC/SEM(5 Modules)

Fundamentals of Google Ads

What is Google Ads?
Creating the first campaign using Google Ads
The understanding campaign, ad group, and ad
Nature of keywords(Positive and Negative)
Keywords match types
keyword research using Google keyword planner
Ad Formats
Ad text policies
Extensions of Ad

Understanding Different types of campaigns

Search
Display
Shopping
Video
smart
Discovery

Advanced Targeting and important features

Target through-

Demographics
Location
placement
Audiences

Bidding and Budget

Choosing the right Bidding and budget for your campaign
Different types of bidding
How to set up conversion
Difference between conversion and conversion value

Tools & settings

Billing Settings

Billing summary
Payment Account
Payment Profile
Manage payment users

Additional settings

account access (Allowing others to check/edit accounts)
Linked Accounts
Account Preferences ( Time Zone and Account Status)

Shared Library

Negative keywords List
Shared Budgets
Placement exclusion lists
Location groups
Bid strategies
Audience manager

Other tools

Performance Planner

keyword planner

Ad Preview and Diagnosis

Measurement And Reporting

Measurement

Tracking template
Conversion
Google Analytics
Attribution

Reporting

Predefined reports
Custom reports

YouTube Marketing(2 Modules)

YouTube Basic

Optimizing YouTube Channel
YouTube SEO

YouTube Advertising

Note: This module is part of Google Ads. You will learn YouTube Advertising on Google Ads

Social Media Marketing (4 Modules)

Fundamentals of social media

Creating content for Facebook & other social media Platform

Why Content is the foundation of SMM
The psychology behind Social Sharing
Tools for Content Creation
Generating content ideas and building a plan
Creating content for multiple platforms

Facebook Marketing

Business page creations
Facebook ad campaign objectives
The understanding campaign, ad-set, and ad
Facebook Insights
Events manager (pixel setup, custom conversion, and partner integrations)

Facebook Business Manager

Creating a business account
Understanding features of business account

Instagram Marketing

Creating and optimizing your Instagram business profile
Connect your business account with Facebook
Creating Instagram Ads
Analytics & Measurement

LinkedIn as a Marketing Platform

Business/company page creation on LinkedIn
LinkedIn Premium
LinkedIn Ads

Know the complete offering of our Digital Marketing Course

Along With Digital Marketing Training You Will Get-

Free Hosting Plan

As an important part of this course you will be given a free web hosting plan. Apart from theory you will develop and learn digital marketing techniques by working on your own website.

Tools/ Plugins

Along with excellent training, WebVidya provides it's trainees free software and tools of digital marketing, which worth approximately 11,000 INR and will be useful forever.

Job Assistance

If a good job is your next objective after this course, good news is that our certified trainees grab good & prestigious jobs with handsome salary and reputed job profile easily.

Certification

After successful completion of this course, participants will get certificates issued by-