पिछले 4 सालों से संचालित शेखावाटी का एकमात्र डिजिटल मार्केटिंग इंस्टिट्यूट

Digital Marketing Mastery Course

Duration: 4 Months 

Qualification: 12th pass or higher education

Find Better Career Opportunities, Increase Your Website Traffic & Sales, and Start an E-business

Book Your Demo Class!

How Digital Marketing Training/Course is useful?

For Freshers & Students

  • Be job ready for 4 lac+ upcoming digital marketing job in India
  • Prepare yourself for various job profiles via a single course
  • Fastest growing & in-demand skill
  • Immense career growth opportunities
  • start your career as professional blogger, affiliate marketer

For Entrepreneurs

  • Introduce and give pace to your business online
  • Pull the attraction of new customers
  • Design a custom digital marketing strategy for your business
  • Save money by doing digital marketing by your own
  • Develop better online communication with your team

For Professionals

  • Become an in-demand professional
  • Benefit from more career choices in growing digital scenario
  • Get salaried more than before
  • Improve your career profile and become more innovative
  • Work as freelancer
  • Start your own business

Whole course (CIMM) is designed professionally to help trainees in learning the step-by-step process of digital marketing:

How this course will help you?

  • Designing, managing and maintain the website.
  • Boost rank your website in search engine result.
  • How to automate communication via e-mails, nurture leads into potential buyers.
  • Learn how to run effective ads online.
  • Creating a successful affiliate model to make money online.
  • Build, grow and earn via a digital platform.
  • Generate lead online from your website.

What Will You Learn

Our Course Cover 30+ Advance Modules

Introduction(1 Module)

  • Digital Marketing Introduction
  • Top online marketing platforms
  • Traditional Marketing Vs Digital Marketing
  • Benefits of Digital Marketing
  • A career in Digital Marketing

Website Design(2 Modules)

Website Fundamentals

What is Domain?

  • About Domain Name
  • Registering Domain Names

Understanding Hosting

  • Types of Hosting
  • Choosing the right hosting for your  website
  • Basics of Hosting Control Panel

DNS Management

CDN( Content Delivery Network)

Design a website using CMS

  • CMS Software Installation
  • Choosing and Installing Themes And Plugins
  • Basic Features of a website
  • Planning And Designing a website.

SEO(5 Modules)

SEO Fundamentals:

  • What is SEO?
  • Introduction to SERP (Search Engine Results Page)
  • Organic Search vs. Paid Search Results
  • How do Search Engines work?
  • Indexing & Crawling Basics

Keyword Research

  • Understanding keywords
  • Keyword Research using Google Keyword Planner or Ubersuggest
  • Introduction of some top keyword suggestion tools
  • Advance keyword analysis guidelines, keywords segregation
  • Selecting Keywords for your website
  • Primary, secondary and geo-specific keywords
  • Understanding long tail and generic keywords

On-Page Optimization/ On-Page SEO:

On-page SEO Elements

  • Page title & meta description optimization
  • Creating SEO-based content
  • Link structure optimization
  • Robots.txt setup
  • XML sitemap setup

Technical SEO

  • Page Speed Analysis (GTMetrix / YSlow / Google Page Speed Insights)
  • 301 Redirects

Schema markup

Off-Page Optimization/ Off Page SEO/ Link Building:

Introduction to PR, DA, PA

Link Building

  • What is Back Links?
  • Link Building Tactics
  • Manual Link Building Process
  • Backlinks Metrics
  • Do's and Don'ts of Link Building

Local SEO

  • What is Local SEO?
  • Google My Business
  • Bing Places

SEO Audit, Tools

Site Audits

  • Complete Site Audit to check SEO score of a site
  • Speed Audit with GTMetrix / Google Page Speed Insights, Mobile Site Audit
  • Google Search Console

Google Ranking Algorithms

  • History of Google Algorithms
  • Latest Google Algorithm Updates

SEO Tools

  • Different Types of SEO Tools
  • SEO Metrics to Measure – On-page, Off-page, Technical SEO
  • SEO Reporting

Web Analytics(3 Modules)

Google Analytics

Social Media Analytics

Webmasters Tools

Others(10 Modules)

Affiliate Marketing

Google Adsense

E-mail Marketing (2 modules)

ORM (Online Reputation Management)

Google Products 

Content Marketing

Important Digital Marketing Tools( 2 Modules)

Server Management

Google Ads/PPC/SEM(5 Modules)

Fundamentals of Google Ads

  • What is Google Ads?
  • Creating the first campaign using Google Ads
  • The understanding campaign, ad group, and ad
  • Nature of keywords(Positive and Negative)
  • Keywords match types
  • keyword research using Google keyword planner
  • Ad Formats
  • Ad text policies
  • Extensions of Ad

Understanding Different types of campaigns

  • Search 
  • Display
  • Shopping
  • Video
  • smart
  • Discovery

Advanced Targeting and important features

Target through-

  • Demographics
  • Location
  • placement
  • Audiences

Bidding and Budget

  • Choosing the right Bidding and budget for your campaign
  • Different types of bidding
  • How to set up conversion
  • Difference between conversion and conversion value

Tools & settings

Billing Settings

  • Billing summary
  • Payment Account
  • Payment Profile
  • Manage payment users

Additional settings

  • account access (Allowing others to check/edit accounts)
  • Linked Accounts
  • Account Preferences ( Time Zone and Account Status)

Shared Library

  • Negative keywords List
  • Shared Budgets
  • Placement exclusion lists
  • Location groups
  • Bid strategies
  • Audience manager

Other tools

Performance Planner

keyword planner

Ad Preview and Diagnosis

Measurement And Reporting

Measurement

  • Tracking template
  • Conversion
  • Google Analytics
  • Attribution

Reporting

  • Predefined reports
  • Custom reports

YouTube Marketing(2 Modules)

YouTube Basic

  • Optimizing YouTube Channel 
  • YouTube SEO

YouTube Advertising

Note: This module is part of Google Ads. You will learn YouTube Advertising on Google Ads

Social Media Marketing (4 Modules)

Fundamentals of social media

Creating content for Facebook &  other social media Platform

  • Why Content is the foundation of SMM
  • The psychology behind Social Sharing
  • Tools for Content Creation
  • Generating content ideas and building a plan
  • Creating content for multiple platforms

Facebook Marketing

  • Business page  creations
  • Facebook ad campaign objectives
  • The understanding campaign, ad-set, and ad
  • Facebook Insights
  • Events manager (pixel setup, custom conversion, and partner integrations)

Facebook Business Manager

  • Creating a business account
  • Understanding features of business account

Instagram Marketing

  • Creating and optimizing your Instagram business profile
  • Connect your business account with Facebook 
  • Creating Instagram Ads
  • Analytics & Measurement

LinkedIn as a Marketing Platform

  • Business/company page creation on LinkedIn
  • LinkedIn Premium
  • LinkedIn Ads

Don't Wait! Learn the Most Demanding Course of Today's Era.

Along With Digital Marketing Training You Will Get-

Free Hosting Plan

As an important part of this course, you will be given a free web hosting plan. Apart from theory you will develop and learn digital marketing techniques by working on your own website.

Tools/ Plugins

Along with excellent training, WebVidya provides it's trainees free software and tools of digital marketing, which worth approximately 11,000 INR and will be useful forever.

Job Assistance

If a good job is your next objective after this course, good news is that our certified trainees grab good & prestigious jobs with handsome salary and reputed job profile easily.

Certification

After successful completion of this course, participants will get certificates issued by-

See What Our Previous Students are Saying About Us:

I am very satisfied. The atmosphere of the training was good. Best digital marketing training institute in Jhunjhunu, Shekhawati.
Viresh Jangir
Student
If you want to become a good digital marketer then WebVidya is the place. It is an ideal Institute to learn digital marketing in Shekhawati. It offers enormous opportunities to businessmen to improve the online presence of their business. They train and make you so skilled that you can take your business to heights.
Arpit Jangir
Student
WebVidya is the best training institute in the Shekhawati region. I highly recommend you, if you want to learn digital marketing.
Rahul
Student

Learn the In-Demand Skills of 2023